tourism

Dubai signs snapchat deal as tourism prepares for return | News

The Dubai Company for Tourism & Commerce Marketing has teamed up with the well known multimedia messaging application Snapchat.

The duo aims to remind travellers of the superb climate in the Center East.

At present Dubai are preparing to welcome again travellers from July 7th, as vacation limits are step by step eased.

Snapchat end users will be capable to select from 4 different augmented truth (AR) Snapchat Lenses, which have been created with the intention of transporting end users to Dubai (just about) to practical experience the renowned points of interest that Dubai has to offer, which include the Burj Khalifa, Dubai Frame, Al Seef and Madinat Jumeirah.

This initiative was introduced to unfold positivity and convey a ray of sunshine, albeit by a screen, to all those keeping house amid Covid-19.

“Dubai Tourism is delighted with the success of this artistic partnership with Snapchat, which has helped sustain world wide fascination and thought for Dubai by reinforcing its position as a protected will have to-take a look at spot.

“Not only has this marketing campaign unfold positivity and happiness amid travellers, but it has given them authentic drive to program for their next holiday break to Dubai as soon as the Covid-19 vacation limits are finally lifted,” stated Issam Kazim, chief govt, Dubai Tourism.