78% increase in bookings for Fitzpatrick Castle Hotel

Fitzpatrick Castle Hotel is an 18th century 4 star luxurious castle resort situated minutes from Killiney Beach front and right near the pretty village of Dalkey. Overlooking Dublin Bay, it is a primary location for wonderful views Dublin has to give. The hotel’s cosy feel is heightened by the reality that it is relatives-run, supplying it an incomparable contact of house.

A harmonious partnership

We have labored with Fitzpatrick Castle Lodge due to the fact they went are living with our booking engine and a thoughtfully designed bespoke web site in summer months 2020. Considering the fact that then, the partnership amongst ourselves and their workforce has been open, fluid and collaborative. Most recently, Fitzpatrick’s also commenced using our marketing providers so now we have the chance to combine all of these companies collectively which enables us to offer Fitzpatrick’s with the incredibly greatest insights and outcomes.

Conquering difficulties with each other

It was a tricky time when we initially went are living with our booking engine and bespoke internet site – Fitzpatrick’s had just reopened just after the very first Irish summer time lockdown owing to the pandemic.

We have a wholesome budget for marketing, so we have been capable to set up a healthy blend of research manufacturer campaigns similar to weddings, leisure and dining establishments as very well as area types. This is a really valuable work out for hitting numerous distinct varieties of travellers and hospitality shoppers.

We’ve occur a extensive way because then. Looking at the benefits we have seen throughout the board in January to April 2019 vs the exact time interval in 2022 (a fairer agent than the Covid decades) we have famous the pursuing:

  • 362% enhance in revenue
  • 78% raise in bookings
  • 13% increase in arrivals

Excellent achievement with Google Hotel Adverts

We have witnessed phenomenal results in relation to Google Hotel Adverts across all of our customers above the previous 12 months. Year to day, Fitzpatrick Castle Resort have also viewed a considerable return on the system.


Heading ahead collectively

Marion Abbey, Ecommerce Manager for Web Affinity suggests: “From the quite commencing, the team at Fitzpatrick Castle have been so open up and eager to share details for the reward of their hotel’s functionality and it has manufactured us experience extremely strongly that we are an integral section of their wider group. We sense like we recognize their goals very properly and we’re wanting forward to aiding them in reaching these ambitions likely ahead.”

Our team has liked nurturing the healthier, collaborative partnership with Fitzpatrick Castle Lodge because we started performing with them in 2020. Our purpose is to proceed figuring out the strongest techniques of getting direct bookings for the hotel.

Mark Scott-Lennon, Controlling Director of Fitzpatrick Castle Resort states: “I am pretty joyful with the collaborative marriage we have with Net Affinity and the final results we have seen together. I’m wanting ahead to the partnership acquiring in excess of decades to come and am confident in our continued and long term success.”

Sign up to our weblog for weekly trends, insights and the most up-to-date goings on in the hospitality business.

Next Post

The Museum of the Future Dubai Travelling Experience

From the tallest framework to the world’s most significant photo frame and the world’s greatest by natural means occurring floral back garden, this town has so significantly to supply.  Image supply: picture.khaleejtimes.com   Whilst Antarctic Peninsula cruises permit tourists to take a look at the sea globe and give a […]